Should marketing be in charge of B2C app development?

In today’s mobile world, should marketing drive consumer app development? Read on for marketing tips on building mobile apps to drive greater effectiveness.

In today’s mobile world, should marketing drive consumer app development? Read on for marketing tips on building mobile apps to drive greater effectiveness.

Enterprise mobility is today’s business driver. Are you leveraging technology? Mobile devices are enabling employees to interact with customers and stay connected to critical business data from wherever they are, thus driving an increase in productivity, internal efficiencies, and customer satisfaction. Steve Levy explains how you can leverage the technology to your business’s advantage.

Are you wondering about the origin of the name Verivo? Pyxis Mobile has transformed into Verivo, and the word itself has special significance. Read about what the Verivo team sees in their new logo and what new offerings are available – and share your thoughts!

You don’t need Mythbusters to set you straight about mobile misconceptions. Mobile devices and operating systems have evolved rapidly over the past few years, setting a high bar for new apps. Unfortunately, there are a lot of misconceptions about the best solutions for achieving your mobile initiatives. But don’t worry. We’ve identified the top five myths to help you make all the right mobile moves. Myth: You need an entire … Read more

Mobility solutions and cloud computing have revolutionized business information storage. CIOs are noting the trend, and making both increasingly top priorities, accordingly. But while mobility solutions have a clear role in enterprise technology, cloud computing is just starting to make its way into the enterprise.

Each October Verivo (formerly Pyxis Mobile) presents an annual conference. 2011′s user-conference brought together 200 industry leaders, experts, and members of our diverse customer base to share mobile app development strategies and creative design ideas. We enjoyed workshops, demos, engaging speakers and networking.

Universities provide students with tools, educational as well as technological. Today, that means integrating the latest technology and making use of advancements in digital communication and social media. Higher education institutions need to have a mobile strategy in place to stay at the top of the class.

What’s a BYOD policy, and should you be implementing one? BYOD, or “Bring Your Own Device” policies allow employees control over the devices they use in and out of the office. Learn more about the many benefits and surprising security concerns of a BYOD policy.

Celebration your fourth of July with mobile liberty and freedom. Mobile devices to keep us connected to home or the office. But what do you do when your smartphone loses service, or your tablet can’t connect?

Too many brands are missing out on great marketing opportunities. Is your company reaching your target audience? Some surprising brands aren’t reaching potential audiences.