“Lions and Tigers and Bears Oh My”

Published on: April 3, 2014

mBaaS MEAP MADP Mobile App ServersI don’t know about you, but if you have spent more than 10 minutes looking at the mobile “landscape,” you are probably as confused as I am. In fact, I think it looks more like a jungle than a landscape.

New mobile technologies, coupled with the way we interact and consume information, have led to new expectations of what we want out of our mobile devices (can you say “Angry Birds”). Gone are the days when phones were used strictly for calling. Today, our phones let us work from anywhere, show us what our friends and families are up to, play games, enhance our productivity, and much more.

The pervasiveness of mobility opens the door to a number of exciting opportunities for enterprises. SOA gave us an opportunity to extend our back-end systems – mobility opens up an entirely new way to deliver those back-end systems to where they can be most impactful, your customers.

Take orders while meeting with customers, check on inventory to ensure delivery, capture critical oil field data – the applications are limitless. What isn’t limitless is your time and your money.

Finding the right platform for your mobile strategy is imperative. There are mBaaS, MEAPs, MADPs, Mobile Application Servers – the choices can be overwhelming. In a sea of options, I often find people who are frozen. With all of the choices available, they choose nothing or “business as usual.” Which means their competition (who is investing in mobility) is going to eat their lunch some day.

In our latest white paper, we took a look at the pros and cons of each option and how to navigate through the possibilities.

Selecting the one that meets your business needs doesn’t have to feel like a spin of the roulette wheel. Ask the right questions – do you need offline access to the app, can it manage multiple operating systems, does it meet your scalability and security needs?

Consider all these questions and more as you research enterprise mobility solutions so you don’t get lost in the mobile jungle. To learn more, check out our white paper or contact us.

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